This programme will help the students understand public relation principles and advertising techniques. It will explain ways which once incorporated into the business processes can yield remarkable successes for the organization on the PR an
This programme will help the students understand public relation principles and advertising techniques. It will explain ways which once incorporated into the business processes can yield remarkable successes for the organization on the PR and advertising fronts.
Both of these disciplines are combined for this program to give a broad marketing perspective. The core modules are compulsory for all MBA program before you advance into the optional section and prepare for standard Thesis.
Core Modules:
- Organizational Behaviour
- Business Policy and Strategy
- Operations Management
Subjects:
- Practice of Marketing
- Public Relations and Advertising
- Marketing Communications
- Relationship Marketing
- Information Technology
- Public Relations and Advertising Practice
Why Cornerstone College of International Studies:
- All branches well-equipped with facilities like conference rooms, laboratories, libraries etc
- Fully accredited and well-reputed university
- Ph.D. Qualified faculty
- Scholarships Available
Cornerstone College of International Studies (CCIS) is offering Bachelors, Masters DBA and Ph.D programs. Affiliated with top ranked universities and more than 1500 students on-board, CCIS serves as a gateway to gain international qualifications from universities in different countries like UK, Europe, Canada and India. CCIS conduct classes all over UAE (Sharjah, Ras Al Khamiah, Fujairah, Al Ain, Dubai and Abu Dhabi)
Courses Offered:
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This MBA programme is a perfect combination of balanced practice and theory sessions. It is structured sequentially that allows the students to build upon the studies practices and concepts as they move from/to each topic.
This is a detailed MBA in International/Global Business programme that covers a broad range of topics and related areas to better equip you with all the underlying concepts, theories and best practices related to International/Global Busines
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