Selling Skills

by Eminent Institute

This workshop aims to transform the way you approach selling and focuses on relationship building, making you invaluable to your customers.

AED 2750

Contact the Institutes

Fill this form
Eminent Institute Logo

img Duration

2 Days

Course Details

You will learn the techniques and skills you can use to grow your business and exceed your business targets.

It will also help sales professionals change their perspective on what is really important in the sales engagement, change how they see themselves and their own potential, and how they view each customer interaction.

Learning Objective:

  • Discover the psychology of selling and why your sales process matters
  • Develop the acquired skills and key elements of a successful Sales Person
  • Identify your unique selling points and compelling reasons for selling
  • Recognise the art of understanding your customers’ needs
  • Understand the difference between features, advantages and benefits and why selling benefits makes the difference
  • Implement practical and persuasive selling techniques that produce results
  • Explore ways to turn objections into opportunities
  • Identify motivational techniques to inspire your sales journey


The Fundamentals of Selling

  • The psychology of selling
  • The right selling attitude
  • Discovering the fuel to drive your passion
  • The key competencies of a dynamic sales person
  • Cultural awareness – Know your clients
  • Defining cold calling and prospecting
  • The difference between prospecting on the telephone versus face-to-face prospecting
  • Powerful Sales Models

Applying the AIDA process

  • Defining your Unique Selling Points (USP)
  • Your compelling reasons for selling
  • Features, benefits and advantages (FAB) – Selling Advantages
  • The power of asking the right questions using the SPIN Technique

The Fearless Sales Person

  • Developing your sales pitch
  • Building rapport with clients
  • The difference between implied needs and explicit needs
  • Identifying your clients explicit needs

Turning Objections Into Opportunities

  • Identifying the most common objectives
  • Overcoming common objections
  • Reading buying signals
  • Closing the sale

Eminent offers a range of courses that will enhance your skills, improving efficiency and productivity. Successful people invest in themselves and Eminent has been assisting individuals for the last 25 years in the process by offering an extensive range of courses, at affordable prices.

Our courses are delivered by subject matter experts with both training as well as industry experience. They are not only professional, but also considerate and sensitive towards varying individual needs and provide the necessary support to every participant during the learning process.


  • Business Bay Branch

    WestBurry Office Tower, Office: 2303, Business Bay, Dubai

Check out more Sales courses in UAE

BTC Professional Training Center Logo

Sales Foundation for Non-Salespeople

This course is ideal for staff such as technical staff, support staff, engineers, administrators or any customer-facing staff

by BTC Professional Training Center
MindShift Logo

Successful Selling Skills

This course will help you to demonstrate an ability to maximise sales through the use of core-selling skills and customer reaction skills which will be achieved through improved communication, selling skills and relationship building skills.

by MindShift
Global Business Advisors (Corporate Training Providers) Logo

Advance Skills in Retail Management

The knowledge acquired here will help you to develop a strategic plan while taking the necessary steps to increase retails sales. You will also learn to create critical metrics to measure performance.

by Global Business Advisors (Corporate Training Providers)
  • Price
  • Start Date
  • Duration
MMI Education and Training Logo

ICM London Diploma In Sales & Marketing

This is an ICM London Diploma Sales and Marketing programme designed to give you comprehensive knowledge of the Sales and marketing field.

by MMI Education and Training
  • Price
  • Start Date
  • Duration
Gameplan Training Solutions Logo

Advanced Selling Skills

This main objective of this Advanced Selling Skills course is to help you in developing a solution-focused approach to all your sales processes. You will be able to differentiate between selling and business development and learn the art of

by Gameplan Training Solutions

© 2024 All Rights Reserved. Terms and Conditions of use | Privacy Policy